Maidenhead Aquatics launches click and collect service
Maidenhead Aquatics has announced the launch of its new click and collect service, as part of a move to “bridge the gap” between its traditional outlets and online operations.
Customers can now use 24/7 navigation as well as access to in-store inventory availability information, while “being able to enjoy the benefits associated with the traditional in-store retail experience” and knowledge of employees.
Its website already offers online shopping to customers, but the group said it was “aware that many of its customers still like to search for products on the website and then go to a store to make their purchase, find out. products in real life and talk to in-store fish farming experts ”.
He added that the latest service eliminates the risk of out-of-stock items for required items, and therefore wasted store trips. The company previously received requests from its customers to upload store inventory information, which is now possible through its click and collect service.
Maidenhead Aquatics added that it recognizes that consumer buying behavior and preferences have changed during the pandemic, and that it hopes the new service “will help meet the changing priorities of their existing customers as well as to attract new customers who previously couldn’t. shopped with them ”.
Stuart Ashley, Senior Partner at Maidenhead Aquatic, said: “We are extremely pleased to be able to offer our customers this new way of shopping with us. Our Click and Collect service truly bridges the gap between our online and physical stores, allowing browsers to identify exactly what’s available in our stores at all times, while making any purchase easy and convenient.
“Being the only specialty aquatic retailer with a national reach means that we can truly provide unique service to our customers and help bring our business into the 21st century. “